Improving Your Business

Stories, articles and advice aimed at improving your business

Loan limit boost of 7.4% good for Houston buyers

This means homebuyers will be able to borrow up to the new level without triggering higher interest rates.

Want to thank your agents this holiday season? Here are a few tips

Thanksgiving is almost upon us, making it the perfect time for brokers to give a sincere thank you to the folks who have persevered in a challenging year.

True colors: A room-by-room color guide

Most Realtors know a fresh coat of new paint can transform a space, but do they know which colors will attract buyers? A new study has the answer.

What buyers see: A new study used eye-tracking hardware to find out

A new study reveals the areas of the home buyers are most interested in when looking at a property.

What does professionalism mean to you? Find out what Houston brokers had to say

We asked, you answered. Here’s what Houston Agent readers had to say about professionalism.

Top Texas Realtors offer social media strategies during COVID-19

Are you making the most of social media opportunities? Three Texas agents share their secret strategies.

CDC imposes eviction moratorium through 2020

Real estate industry associations oppose the decision and are calling on Congress to provide rental assistance to housing providers.

Optimize your Instagram strategy for real estate

A social media strategist who helped create high-profile accounts for RE/MAX offers tips and examples of how to make the platform work for your business.

Get ready for the future of real estate by jumping into the deep end

It’s comforting to hang out in the shallow end of the pool during uncertain times, but that’s not where the future top producers are. Here are some ideas to move your business forward.

Taking a step toward financial freedom in a time of economic crisis

It’s been about two years since the National Association of Realtors launched its financial planning and assistance wing, the Center for Realtor Financial Wellness, and just in time to find its footing for the coming global recession.

How Houston agents connect with colleagues during COVID-19

From virtual happy hours to online game nights, agents are finding creative and safe ways to stay connected with colleagues and team members during the pandemic.

New guide helps community associations navigate reopening during COVID-19

The Community Associations Institute has released detailed safety guidelines for homeowner associations grappling with how to reopen amidst pandemic concerns.

Here’s how Yelp can help

See what local real estate experts have to say about how Yelp reviews have benefited their business.

Most real estate pros disagree with ‘master bedroom’ name change

In a survey sent to the more than 100,000 readers of Agent Publishing’s magazines, agents and brokers sounded off about a change that some real estate companies and associations are making, as well as other moves that might make the industry more inclusive.

How to make virtual meetings and events more engaging and inclusive

Are video meetings draining you and your team’s energy and focus? Corporate event planner Joanne Brooks offers some tips to combat Zoom fatigue.

How to combat inequality and discrimination in homeownership

As the divide between African American and white homeownership increases, the National Association of Realtors is working to educate Realtors on discrimination and stimulate homeownership.

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