Technology

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Survey shows homebuyers want more technology use from agents

A new owners.com survey found that homebuyers are looking for their real estate agents to use more tech-based tools. The survey sampled over 1,000 homeowners, which they define as “those who purchased a home within the last four years”

ShowingTime mobile app announces new agent-to-agent messaging feature

ShowingTime, the showing management and markets stats mobile app, announced the launch of its enhanced agent-to-agent messaging platform.  The new system will allow more than 950,000 real estate agents to connect through the app via texts, email and desktop.

Amazon and Lennar partner to create Alexa-controlled smart homes

Amazon and Lennar announced its new partnership to provide Alexa-enabled smart homes in certain markets across the country. Homebuyers can get homes that come with features that can be controlled with Alexa including Wi-Fi, smart locks, doorbells, thermostats and

Agents using Google Maps on their websites could have to pay

Agents and brokers who are embedding Google Maps into their listings will now have to pay to do so. The Google Maps application programing interface (API) allows agents and brokers to embed maps into listings on their websites. This

Hurdlr targets the real estate world with new focus

Hurdlr, a Washington, D.C.-based startup that helps freelancers monitor expenses, taxes and other back end personal business needs, recently announced a new focus on the real estate industry. It will provide agents with goal-setting features paired with its original income-tracking

The best way to stay in contact with your client — just forget the emojis

It can be difficult to find time for face-to-face meetings or even phone calls, leaving many agents and clients rely on text messages to communicate. Smartphone users in the United States are initiating and receiving five times as many

Is Vero the next social hotspot for agents?

Facing growing scrutiny for privacy violations and obfuscating personal posts in favor of advertisers’ paid posts, social networks are being forced to reexamine their ways before they’re abandoned. Some users opt to go social network-free while others go in

ShelterZoom’s blockchain-based platform picks up steam around the world. How does it work?

Slowly but surely, bitcoin and blockchain — a decentralized ledger that powers the cryptocurrency — have been making inroads in real estate, but a technology company wants to make them the industry standard. ShelterZoom‘s Offer NOW is a blockchain-based

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Digital app Abode aspires to make buying homes more accessible

A new free digital platform that aim to make your homebuying and selling process much more comfortable. Launched in 2017 by tech entrepreneurs Kyle Stoner and Carson Junginger, Abode‘s serves consumers and real estate agents alike. “People often describe

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How to build your real estate business with can’t-miss Facebook ads

For Realtors, especially those who tend to use more traditional forms of advertising, Facebook is the proverbial golden ticket. Today, more than 80 percent of internet users are active on Facebook, where they spend a staggering 700 billion minutes

Groundbreaking new website on flood zones could alter homebuying

A new website could alter the process of searching for a home in coastal cities in the future. The website, Buyers BeWhere, uses Google Maps to break down residential risk by home. The project has been gathering information for

Real estate tech company Homesnap secures $14 million in funding. How can it help agents?

With its double-pronged approach to cater to both agents and homebuyers, Homesnap continues to increase its reach in the industry, recently securing $14 million in series B funding. Homesnap serves more than 800,000 agents and brokers, helping them boost productivity

Viewpoint: Chime Technologies on 4 technologies agents can use to increase lead conversion

Buying a house is one of the biggest decisions people make in their lives, and it can take a lot to close a transaction. A typical conversion rate is anywhere from 3 to 10 percent — often lower in highly

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Four real estate tech companies agents should watch

New apps and programs that aim to disrupt the real estate industry are launched so frequently that it can be difficult for agents to keep up. It can be even more difficult to identify the latest tech trends and

Virtual reality revolutionizing real estate for homebuyers

Virtual reality is the next revolutionary topic for 2018 in the world of real estate, Coldwell Banker found in a recent survey of 3,000 homebuyers. The new survey, conducted by Harris Poll, showed the desire for VR home tours,

Why embracing technology will lead to agent success

By Laurie M. Brown What does the “golden age of consumerism” mean for real estate agents? A lot. As the advent of publicly accessible property data continues to evolve, the issue for Realtors becomes how well they can interpret

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