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Women’s Council of REALTORS® Texas helps members thrive

by Cathy Heshmat

In today’s fast-paced and competitive real estate market, the benefits of being part of the Women’s Council of REALTORS® can be significant, helping members thrive professionally and personally. The last few years in real estate have been marked by significant changes and challenges for agents.  The market dealt with various factors, including COVID, low inventory, low interest rates and supply issues in new construction to name a few. The more recent swing has brought in higher rates, rising inflation and slower sales. Agents have had to navigate these shifts and adjust their strategies accordingly. By staying adaptable and responsive to the diverse needs of Realtors, the Women’s Council of REALTORS® not only supports individual growth but also enhances overall professionalism.

Unlocking opportunities and empowerment

In the world of real estate, standing out as a knowledgeable and connected professional is key to success. Whether you are a seasoned agent or just starting your career, the Women’s Council of REALTORS®️  is a vital organization that supports and uplifts women in real estate, and joining the Women’s Council of REALTORS® can be one of the most powerful decisions you make. With a rich history of advocating for women in real estate, this premier organization offers a wide array of benefits that help its members thrive, both personally and professionally. Here’s why becoming a member of the Women’s Council can be a game-changer.

Networking opportunities: Membership in the Women’s Council is a gateway to building relationships with like-minded professionals across the country. Through local chapters, state conferences, and national events, you’ll connect with agents, brokers and industry leaders who are committed to raising the standard of excellence in real estate. These relationships are more than just professional contacts; they become a trusted network of mentors, collaborators and lifelong friends.

The Council’s referral network is one of the most active and reliable within the industry, offering countless opportunities to exchange business with professionals who understand the value of integrity and trust. Members are encouraged to grow their businesses together, and many have found that the referrals alone are worth the cost of membership

Education and training: The real estate industry is constantly evolving, and staying informed is essential. The Women’s Council of REALTORS® offers a variety of educational programs designed to keep its members ahead of the curve. From specialized training sessions to webinars and online courses, members have access to the latest market insights, business strategies and industry trends.

Furthermore, the Council’s Performance Management Network (PMN) designation offers advanced real estate education, with courses focused on leadership development, business planning and negotiation tactics. This designation adds prestige to your resume and demonstrates a commitment to excellence that clients and colleagues recognize.

Leadership development: The Women’s Council is well-known for fostering leadership skills in its members. With opportunities to serve in leadership roles at local, state and national levels, the organization offers real-world experience that builds confidence and enhances your ability to lead. Whether you aspire to run your own brokerage or simply want to lead with more influence in your community, the Women’s Council Leadership Development Programs provide the tools and training to help you reach your goals.

Moreover, leadership within the Council is hands-on. Members are encouraged to take on leadership responsibilities early on, learning by doing and gaining valuable insights from seasoned leaders. This approach cultivates a deeper understanding of what it takes to succeed in leadership positions.

Empowerment and advocacy: The Women’s Council of REALTORS® is not just about business — it’s about empowering women in real estate and advocating for a better industry. The Council provides a supportive environment where women can lift each other up, share their experiences, and work together to break down barriers in what has historically been a male-dominated field.

Additionally, the Council  is active in legislative advocacy, ensuring that the voices of REALTORS® are heard in Washington and beyond. Through RPAC (REALTORS® Political Action Committee) and other advocacy efforts, the Council fights for the rights of property owners and the interests of real estate professionals. As a member, you have the chance to get involved in shaping the future of the industry and making a difference on a national scale.

Visibility and recognition: The Women’s Council of REALTORS® celebrates the achievements of its members, offering platforms to showcase their success. Whether through awards programs, public speaking opportunities, or being featured in Council publications, members gain visibility that enhances their reputation in the industry.

As a member, you’ll also benefit from the Women’s Council’s strong brand recognition. Clients and colleagues often look for the WCR logo as a mark of trust and expertise, knowing that members are committed to the highest standards of professionalism and service

Increased confidence: Beyond the tangible perks, membership in Women’s Council provides something even more valuable a sense of community, empowerment and a shared commitment to raising the bar for all real estate professionals. Whether you are looking to grow your business, give back to the industry or simply be part of something bigger than yourself, the Women’s Council of REALTORS® offers the opportunities and support to help you succeed. 

A powerful investment in your future

Joining the Women’s Council of REALTORS® is more than just becoming part of a professional organization — it’s an investment in your future. From expanding your network and developing your leadership skills to gaining access to exclusive education and advocacy, the benefits of membership are vast and far-reaching.

For those ready to take their real estate career to new heights, the Women’s Council is the place to be. Join today and unlock your full potential.

The Women’s Council mission statement sums it up. We are a network of successful REALTORS®, advancing women as business leaders in the industry and in the communities we serve.

Come and see what we have to offer. 

Cathy Heshmat is 2024 president of the Women’s Council of REALTORS® Texas.

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