Improving Your Business
Stories, articles and advice aimed at improving your business

The AI program ChatGPT creates home listings with desired industry lingo, dropping real estate buzzwords with apparent ease. Can you tell the difference?

Providing a 3D floor plan where buyers can virtually immerse themselves into the space is key to securing an in-person viewing.

The tools include MoxiEngage, a CRM specifically designed for real estate agents; MoxiPresent, a comparative market-analysis presentation tool; and MoxiHub, a brokerage intranet.

Real estate technology platform MoxiWorks recently announced the acquisition of ActivePipe, a lead nurturing platform for real estate professionals.

The Houston Association of Realtors (HAR) has introduced a Spanish language option to its Multiple Listing Service (MLS) platform in response to the state’s growing Spanish-speaking population.

The prop-tech software, named Runway, applies information technology and platform economics to real estate markets, according to a press release.

The webinar features real estate experts Amy Duong Kim, Compass Chicago; Michelle Fermin, Century 21 North East Boston; and Collette McDonald, eXp Atlanta and is moderated by Agent Publishing cofounder and publisher Marci Sepulveda.

You might be surprised by the results of this survey.

Three top Houston agents gave us the lowdown on how they maximize their marketing budget to market and sell their listings. Here’s what they had to say.

The nationwide eviction moratorium put into place by the Centers for Disease Control last year will end sooner than expected, following a ruling by the U.S. Supreme Court.

Agents are swearing by the year-old Clubhouse app that allows more than 10 million users to host town hall-style audio-only forums on various topics.

Exit Realty has enabled its brokers and agents to use Evocalize’s new blueprint to recruit agents on the Google Display Network.
“There is technology out there that has already been built for you to reach these elites — you just need to know the shortcuts on how to tap into it.” — Anne Ewasko

It is the ultimate equal opportunity tax code provision because it provides an efficient and effective means for individuals to grow their wealth.

Housing secretary reaffirms U.S. commitment to closing the racial homeownership gap at a forum with NAR president and top housing officials and mentions how Realtors can help.

The National Association of Realtors sends a message to members that it is working to ensure that the proposed Protecting the Right to Organize Act will not hurt their status as independent contractors.