Trends

How to use Tik Tok to market real estate

How to use Tik Tok to market real estate


A real estate marketing guru and Tik Tok aficionado gives the inside scoop on the increasingly popular social network.

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Redfin: Housing shortage prompts bidding wars

Redfin: Housing shortage prompts bidding wars


Good news for sellers: Homes on the market under $1 million are receiving multiple offers in desirable cities.

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NAR survey: Buyers want home offices, yards and larger residences

NAR survey: Buyers want home offices, yards and larger residences


The weekly flash survey by the National Association of Realtors shows that buyers are looking for different features post-COVID-19.

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Lifestyle adjustments from COVID-19 will change homebuyer preferences

Lifestyle adjustments from COVID-19 will change homebuyer preferences


NAR’s vice president of demographics and behavioral insights says rising preference away from metro areas could be a boon to smaller cities.

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Staging for the post-coronavirus era: 3 features buyers are going to want

Staging for the post-coronavirus era: 3 features buyers are going to want


Looking to attract buyers during or after the COVID-19 pandemic? Here are three elements agents should pay attention to right now.

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RE/MAX CEO videos offer advice for ‘mind, body and business’

RE/MAX CEO videos offer advice for ‘mind, body and business’


Weekly motivational messages give guidance for agents to keep moving forward during COVID-19 pandemic and preparing for what comes once it’s over.

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The HGTV effect:  From television trend to real estate spend

The HGTV effect: From television trend to real estate spend


A new report from Zillow outlines what to highlight in a listing and what to hide.

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NAACP and NAREB announce partnership to increase black homeownership

NAACP and NAREB announce partnership to increase black homeownership


The two organizations joined together to provide members the resources and tools that will help more African Americans purchase homes.

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Think people are moving to Houston for jobs? Think again.

Think people are moving to Houston for jobs? Think again.


While the pursuit of new or better employment prospects normally motivates people to take on a long-distance move, recent data suggests that Americans may now be more inclined to relocate for housing related reasons.

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Counter culture: Answering buyers’ questions about countertops

Counter culture: Answering buyers’ questions about countertops


Countertops are one of the main items that buyers obsess over. What should real estate agents know about this ever-important material choice?

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