We tested three AI tools commonly used by real estate agents: ChatGPT, Microsoft Copilot and Google Gemini.

You don’t need to be an influencer. However, every working agent should manage some type of social media presence, if only to demonstrate you’re still in business.

A wave of homebuilding is expected to start up in 2024 and run through the end of the decade, according to the NAHB.

The market for new construction in many parts of the country has lost steam in recent months as inventories rise and and builders assess whether adding even more housing stock makes sense. Houston, it seems, didn’t get that memo.

Can technology predict where leads will come from and which neighborhoods will be booming next? Agents weigh in.

For many agents, a robust reading list helps them retain balance while also learning new techniques and information. We spoke with a few agents who are leading the pack in sales in their areas to find out what should

More than a year after being signed into law, the Tax Cuts and Jobs Act remains among the most well-known and hotly debated achievements of President Donald Trump’s administration. As the first tax filing season under the new law

On average, American workers aren’t in love with their jobs. In a survey released prior to Labor Day this year, researchers from The Conference Board estimated that barely half of U.S. employees (51 percent) are actually satisfied with their job

Read more from our Lending issue Cover story: Lending experts on what to expect in home financing Developing Houston: Live like you’re on vacation at NorthGrove by Toll Brothers Mortgage fraud grows as home prices and demand increases Lender

Heading into the end of a year filled with volatility, the mortgage lending industry continues to look at its present and future performance as a glass half-empty. According to the latest Mortgage Lender Sentiment Survey by Fannie Mae, the

Instances of mortgage fraud risk grew 12.4 percent since last year, according to CoreLogic’s Mortgage Application Fraud Risk Index. Approximately one in 109 applications, or 0.92 percent, of all mortgage applications contained indications of fraud. This is up from

Answering the call for affordable housing within minutes of Houston’s employment, entertainment and shopping centers is Briarmont by Pulte. In this new gated community of two- and three-story single-family homes, residents can take advantage of front and rear deck

In 2017, the real estate industry saw almost $1 billion in attempted or diverted funds from buyers, sellers, title companies and escrow agencies into the pockets of online hackers. Wire transfer fraud is not a new problem for the

Brian Spitz opened up Big State Home Buyers 14 years ago after accidentally stumbling into the real estate investment world before planning to start law school. Through Big State Home Buyers, Spitz works with homeowners who need to sell

  Read more from our Tech issue Cover Story: Starting a tech revolution in real estate Smart home technology is the new standard The real estate sign — now redesigned with modern tech Wire transfer fraud: What agents can

In today’s digital age, novel inventions that once seemed like an unrealistic dream such as self-driving cars and virtual reality have become an integral part of everyday life. Just as Tesla is revolutionizing the automobile industry, smart homes are