Technically Speaking

Stay on top of the constant stream of new digital tools on the market for brokers and agents. We’ve got you covered on everything from apps to CRMs in our monthly column dedicated to all things proptech.

Save time and automate! Freshdesk is one tech tool you should not be without

Check out Freshdesk, an intuitive, omnichannel customer support platform which digitizes your customer engagement.

Two tech tools to create your own 3D floor plans

Providing a 3D floor plan where buyers can virtually immerse themselves into the space is key to securing an in-person viewing.

Best tech tool for new agents to grow their business

There is a tool that will make you become more productive, help grow your real estate business and manage your clients effectively. The name of this tool is Folio.

How to get started with video marketing

For agents still putting off video marketing, it’s not too late to get started in learning to create high-quality video content for each property you list and to market it yourself.

Jumping on the Chatbots train — using AI to automate your customer engagement

Chatbots are becoming the Holy Grail of communication and customer care in real estate. But it becomes increasingly challenging when you have to manage these relationships by yourself.

Win over luxury consumers with digital storybooks

When it comes to selling a luxury property, we aren’t just selling a home. We are selling a dream. In order to sell that dream, we need to create a compelling story with our luxury property as the main character and present that story in an engaging digital storybook.

Hiring a virtual assistant doesn’t have to break the bank

Consider hiring virtual assistance — and do not fear! Our world has become so accustomed to working remotely, and technology has kept up with it.

Two easy tools to put you in control of your client’s home loan

With these tools, you have the advantage of keeping the lender in the palm of your hand, staying on top of the daily mortgage rates in real time and having the qualification tools to help your clients find the best solution for their home loan needs.

Business planning software to make 2022 your best year ever

All successful businesses (and Realtors) have a business plan, and if you have never created one, then now is better than ever to put one together.

Technically Speaking: Our top 5 stories

During 2021, resident techie Anne Ewasko shed light on new realty apps, design tools and more.

Do you always know who you are meeting? Use this verification app to find out.

Most of us brokers are now seeing 40-50% of our inquiries coming in from online leads, and every day we are taking risks with these unknown prospects.

Rocket Mortgage, Salesforce team up for loan originations

“This will be the first time a home lender will provide an end-to-end ‘mortgage-as-a-service’ solution through Salesforce Financial Services Cloud — a platform that thousands of financial institutions already heavily rely on.” — Rocket Cos. Vice Chairman and CEO Jay Farner

Is your brokerage’s CRM sufficient? When should agents go it alone?

CRMs are the roots of our trees that grow our business. Having an efficient and cost-effective platform that is protected for one to nurture is crucial to our success.

Three apps that can fill the gaps for busy brokers

SHOWforME, BrokerAssist and Showami are all helpful apps for new or busy brokers: like Uber for real estate!

Use this easy tool to become your local market expert

As real estate brokers, we need to understand our hyperlocal market, and there are ways that you can slice and dice the data so that you can provide the real picture for your clients in a very clear and concise way.

Two tech tools to brand like a pro on social media

“There is no better way today for us Realtors to build our brand (and our business) than by using social media. But it’s always a huge challenge to stay on top of our social media and continue to sell homes.”

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