Improving Your Business

Stories, articles and advice aimed at improving your business

3 Possible Causes for Weaker Home Sales

Existing-home sales have been a bit weak the last couple of months; what are the reasons behind the decline? November was a rough month for existing-home sales. Not only were sales down 4.3 percent from October to November, but

5 Important Details About the First-Time Homebuyer

First-time homebuyers play a big role in the housing market, but where are they in the scheme of the housing recovery? Twenty-eight percent – that was the share of first-time homebuyers in November, according to NAR’s latest existing-home sales

3 Trends to Keep an Eye on in 2014

What trends should you be on the lookout for in 2014? The housing market may have made considerable strides in 2013, but according to Trulia’s housing barometer, it still has some ways to go. Not only are existing-home sales

4 Predictions for the Housing Market in 2014

What does that impeccable Houston Agent crystal ball have to say about real estate in 2014? Incredibly, another year is almost upon us, and like 2013, it’s bound to supply oodles of twists and turns for our beloved housing

3 Social Media Trends For 2014

Social media is an ever-evolving organism; how will it develop in the coming year? The numbers on social media are well known: 56 percent of consumers use some kind of social media; more than a billion people use Facebook,

10 Luxury Home Features That are Trending – And 10 That aren’t

What luxury home features are hot right now with homebuyers? And which ones are riding off into the sunset? What luxury amenities are most popular with consumers in today’s housing market? In a fascinating new study by Trulia, the

3 Critical Insights to Help Guide Your Facebook Strategy

What are two of the most important components of any business endeavor? Strategic planning and measurement. Every day the number of businesses using Facebook is growing, yet 60 percent of businesses admit to shooting from the hip in their

6 Important Facts About Home Sellers in 2013

Home sellers have been on a roller coaster ride the last five years, and new research shows they’re as nuanced a group as ever. Home sellers in the U.S. housing market have – let’s put it kindly – journeyed

Tech Review: Bomb Bomb Video Email

What is It? Bomb Bomb breaks the mold for real estate email providers by integrating video into your email campaigns and correspondence. Its beautiful backend UI is straightforward and intelligently laid out in a manner that will have you

Start Using These Four Apps NOW for Better Business in 2014

You probably know that winter is not the season for heavy real estate activity. According to the National Association of Realtors, inventory in winter is traditionally lower than summer, which means you’re probably in for a lull in business

The 10 Best – And Worst – Home Remodeling Projects in 2013

Research on the subject could not make the point more clearly – not all home remodeling projects are created equal. Last week, we took a broad view of home remodeling activity in 2013, but for our next story on

3 Essential Details About the Home Financing Process

There were a number of interesting details regarding how homebuyers financed their purchases in 2013. The world of home financing has undergone some radical changes in the last 10 years, with consumers experiencing both the loosest and most restrictive credit

3 Reasons You Should Work From Home – and 1 Reason Why You Shouldn’t

Should you run your real estate business from home? Is the daily commute to the office still relevant in today’s work environment? #sb10062935a-002 / gettyimages.com Mobile technology and the Internet have revolutionized many an industry, and real estate is

5 Ways to Stay Alert at Work – WITHOUT Caffeine

Coffee is the go-to resource for staying alert at work, but we have five more…natural alternatives to consider. Coffee is legendary in the annals of business; indeed, that ol’ cup of joe is a required part of the day

Who the Heck is Mel Watt? 3 Reasons You Should Know

Does the name “Mel Watt” ring a bell? No? Well, come Tuesday, he could become the most important person in your professional life. Let’s start with a simple quiz: who is Mel Watt, and why is he important for

What Remodeling Projects are Worth the Dough?

There are oodles of possible remodeling projects for prospective home sellers, but which ones yield the greatest return on investment? Consumers are always looking for ways to increase the returns on their investments, and for most consumers, few investments

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