Improving Your Business

Stories, articles and advice aimed at improving your business

Want to thank your agents this holiday season? Here are a few tips
Want to thank your agents this holiday season? Here are a few tips

Thanksgiving is almost upon us, making it the perfect time for brokers to give a sincere thank you to the folks who have persevered in a challenging year.

True colors: A room-by-room color guide
True colors: A room-by-room color guide

Most Realtors know a fresh coat of new paint can transform a space, but do they know which colors will attract buyers? A new study has the answer.

What buyers see: A new study used eye-tracking hardware to find out
What buyers see: A new study used eye-tracking hardware to find out

A new study reveals the areas of the home buyers are most interested in when looking at a property.

What does professionalism mean to you? Find out what Houston brokers had to say
What does professionalism mean to you? Find out what Houston brokers had to say

We asked, you answered. Here’s what Houston Agent readers had to say about professionalism.

Top Texas Realtors offer social media strategies during COVID-19
Top Texas Realtors offer social media strategies during COVID-19

Are you making the most of social media opportunities? Three Texas agents share their secret strategies.

Optimize your Instagram strategy for real estate
Optimize your Instagram strategy for real estate

A social media strategist who helped create high-profile accounts for RE/MAX offers tips and examples of how to make the platform work for your business.

Get ready for the future of real estate by jumping into the deep end
Get ready for the future of real estate by jumping into the deep end

It’s comforting to hang out in the shallow end of the pool during uncertain times, but that’s not where the future top producers are. Here are some ideas to move your business forward.

Taking a step toward financial freedom in a time of economic crisis
Taking a step toward financial freedom in a time of economic crisis

It’s been about two years since the National Association of Realtors launched its financial planning and assistance wing, the Center for Realtor Financial Wellness, and just in time to find its footing for the coming global recession.

How Houston agents connect with colleagues during COVID-19
How Houston agents connect with colleagues during COVID-19

From virtual happy hours to online game nights, agents are finding creative and safe ways to stay connected with colleagues and team members during the pandemic.

Here’s how Yelp can help
Here’s how Yelp can help

See what local real estate experts have to say about how Yelp reviews have benefited their business.

Oops! We could not locate your form.