Improving Your Business

Stories, articles and advice aimed at improving your business

Taking a step toward financial freedom in a time of economic crisis
Taking a step toward financial freedom in a time of economic crisis

It’s been about two years since the National Association of Realtors launched its financial planning and assistance wing, the Center for Realtor Financial Wellness, and just in time to find its footing for the coming global recession.

How Houston agents connect with colleagues during COVID-19
How Houston agents connect with colleagues during COVID-19

From virtual happy hours to online game nights, agents are finding creative and safe ways to stay connected with colleagues and team members during the pandemic.

Here’s how Yelp can help
Here’s how Yelp can help

See what local real estate experts have to say about how Yelp reviews have benefited their business.

How to make virtual meetings and events more engaging and inclusive
How to make virtual meetings and events more engaging and inclusive

Are video meetings draining you and your team’s energy and focus? Corporate event planner Joanne Brooks offers some tips to combat Zoom fatigue.

Does your IDX measure up? Find out which tools rank highest
Does your IDX measure up? Find out which tools rank highest

A new study reveals which internet data exchange tools are the best in terms of SEO, lead generation and more.

Same time, next year? What to tell your sellers who want to wait out 2020
Same time, next year? What to tell your sellers who want to wait out 2020

While it’s tempting for sellers to think conditions will improve by next year, experts say the full effects of the coronavirus on real estate won’t be seen for months, and that might mean large discounts ahead.

How to reset your brand in a post-pandemic environment
How to reset your brand in a post-pandemic environment

Preparing for a business relaunch means understanding and addressing a divided public.

Helping renters become buyers in today’s market
Helping renters become buyers in today’s market

While the world may be on pause right now, the housing market is still moving along. Brian Buffini shares some techniques for helping first-time buyers feel comfortable and confident during uncertain times.

2 vital steps to building real estate lead pipelines through social media
2 vital steps to building real estate lead pipelines through social media

As an industry that relies heavily on interpersonal connections, real estate is now having to shift marketing and outreach strategies to online platforms. Here’s how your game plan needs to change.

8 tips for how to survive and thrive from top real estate coaches
8 tips for how to survive and thrive from top real estate coaches

Here’s what industry experts say agents should do to stay motivated and busy during tough times.

Oops! We could not locate your form.