In one of his more famous speeches, Don Draper, the central character of the “Mad Men” television series, stated that advertising is based on one thing – happiness. And though his focus was on the ad world, Draper could

Houston Agent (HA): How has demand for multigenerational homes grown in recent years? And why? Michael Reamer (MR): According to the Pew Research Center, 57 million Americans, or 18.1 percent of the U.S. population, lived in multi-generational family households

The small Houston-collar city of Friendswood has long been recognized as one of Texas’, and the nation’s, best places to live. Here are few reasons why the residents love it, and so will your buyers: Safety – In 2015, Friendswood

The real estate industry is no stranger to tech revolutions. The Internet forever changed how people buy and sell real estate, while the advent of high-resolution photography changed the art of listing a home. Listing homes on the Web

We all know that a first impression can make or break a deal, and the same goes for selling a home. The first thing homebuyers see when they pull up to a property is the front exterior, so focusing on your

It was an experiment straight out of “2001: A Space Odyssey.” In an effort to gauge the accuracy of AI technology, researchers presented real estate journalist John Rebchook with several recommended listings. The recommendations, which were based on a

Houston Agent (HA): New construction has fallen off in Houston, but where is demand holding or even growing in the greater metropolitan area? Rhoda Davignon (RD): We have seen demand remain strong in the Clear Lake/League City area, Humble,

There are about 13,500 homes for sale in Houston right now, according to Redfin, and your client is likely looking for exactly one – the perfect one. Being able to find it is what separates successful agents from former

In the third part of our Greater Houston by Graduation Rates series, we looked at the top high schools in Montgomery County. For our fourth entry, we give you Galveston County’s best high schools, starting with Clear Horizons Early College High School. See

Memorial is one of Houston’s hottest neighborhoods – if not the hottest. But its beginnings were humble. Before the construction of Interstate 10 in 1968, the land Memorial now occupies was mostly empty plots or farmland mostly used for horse

Good schools are a grace to real estate agents, because every homebuyer with kids wants to be near one, and many are willing to pay a premium for the convenience. In Greater Houston alone there are over 400 high

Millions of Baby Boomers are planning move over the next several years – everyone knows this. But it could mean big things for agents working in Houston. There are three reasons most homeowners between the ages of 61 and 90 want

Many buyers want their homes to be outfitted with smart technology, but most homes don’t have it, according to a consumer survey from The Demand Institute. It’s an opportunity for sellers. Seventy-three percent of consumers agreed that having home automation

In 2015, homebuyers’ biggest concern was affordability. This year it’s an even bigger concern. Twenty-eight percent of buyers cite “affordability” as their No. 1 concern in purchasing a home, according to a new Redfin survey – a 1.4 percentage point

Houston Agent(HA): New construction has fallen off in Houston, but where is demand holding or even growing in the greater metropolitan area? Rhoda Davignon (RD): We have seen demand remain strong in the Clear Lake/League City area, Humble, and the

What do seniors look for in a neighborhood? It’s a smart question for real estate agents to ask, considering the rapid growth of the country’s 65-and-older population. In 2014, 46.2 million people in the U.S. were at least 65