Construction is underway at 2323 San Felipe St. in River Oaks, where Houston-based builder Randall Davis Co. is building its newest luxury residential midrise.

When completed, London House will stand 12 stories tall and span 70,000 square feet. Despite the fact that the project is not expected to be completed until mid-2024, the 23-unit building is already 35% sold.

“It’s our goal to bring a smaller, more exclusive residence to River Oaks and provide those seeking a luxurious lock-and-leave lifestyle with unobstructed views of the fabulous neighborhood, high-quality design and state-of-the-art amenities,” said Randall Davis in a press release.

Units will range in size from 2,700 to 4,200 square feet. Standard units start at $1.5 million, but the building’s four penthouses start at just under $4 million each.

“London House is an exceptional mid-rise that is already making waves in Houston for its unique design that draws inspiration from the city of London,” said Susan de França, President and CEO of Douglas Elliman Development Marketing, which is handling all sales for the London House. “Catering to a demand for a carefree jet-setting lifestyle, the development is primed to make a significant impact and set the new standard for luxury living in this market. With this milestone, we are one step closer to delivering an incredibly bespoke residential offering in the most coveted neighborhood of the city.”