Trends

The HGTV effect: From television trend to real estate spend

A new report from Zillow outlines what to highlight in a listing and what to hide.

NAACP and NAREB announce partnership to increase black homeownership

The two organizations joined together to provide members the resources and tools that will help more African Americans purchase homes.

Think people are moving to Houston for jobs? Think again.

While the pursuit of new or better employment prospects normally motivates people to take on a long-distance move, recent data suggests that Americans may now be more inclined to relocate for housing related reasons.

Counter culture: Answering buyers’ questions about countertops

Countertops are one of the main items that buyers obsess over. What should real estate agents know about this ever-important material choice?

8 design trends buyers will be looking for in 2020

As many are predicting the market to favor buyers more in the coming year, listing agents can help sellers prepare by ensuring their homes are in line with the latest looks.

NAR predicts slower price gains in 2020

The association brought together a group of economists to provide a forecast of the market, and the consensus is that housing construction shortages will continue into next year.

Case-Shiller reports home prices up nationwide in September

The rebound could mean an accelerating market nationwide.

How to avoid a data-breach nightmare

    Here’s the scenario: It’s closing time, and the funds to close the deal are about to be wired, but the transaction never makes it to its intended destination. Instead, it’s directed to the account of a hacker

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Southern homebuyers slightly more optimistic about buying

More than two-thirds of homebuyers believe housing availability getting harder.

Houston home prices jump in September, following nationwide trend

All 50 states saw a boost in prices last month. CoreLogic reports half of millennial homebuyers used retirement savings to help them purchase their first home.

Amid rate cut, housing’s contribution to GDP remains strong

The Fed cuts interest rates while a Commerce Department report notes recent economic growth was driven in part by the real estate sector.

Study: Undocumented immigrants don’t tank home prices

Research from Clever Real Estate shows no negative link between immigration and real estate sales prices.

Real estate marketing 101, courtesy of Facebook

A guide from the social media giant offers insights on digital marketing strategies for agents.

Renovation return quick guide

Remodeling can mean quicker, more lucrative sales. Keep this quick guide handy to give clients the lowdown on NAR’s and NARI’s analysis.

Optimism down after a hitting historic highs

While Fannie Mae’s index measuring consumer sentiment is lower than last month, the survey still clocked year-over-year gains.

What are the joys — and potential payback — of remodeling?

A new report shows that home improvement jobs pay off in the end. Learn which ones are most likely to be helpful at resale.

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