How M/I Homes is donating big to fund cancer research

by Emily Mack

M/I Homes Houston is giving back — through new construction. The Columbus-based homebuilder has assembled a benefit home in Magnolia, TX, the proceeds from which directly aid Pelotonia: a cancer research fundraising initiative. The sale of that home closes this month, raising, in all, more than $167,000.

As a national homebuilder, M/I Homes also focuses on fundraising every year. Beginning in 2014, those efforts have included supporting the Midwestern charity Pelotonia. Pelotonia foundation has raised $217 million for cancer research since its founding in 2008, through events like the annual cycling experience, Ride Weekend. Through participating over time, M/I Homes has donated over $1 million dollars to the organization. But this year, the homebuilder decided to do more for the cause. They decided to build a home.

Located in the community of Magnolia Ridge in Texas, a benefit home was erected by M/I Homes in 2021 with a Barbosa plan layout. To construct this special house, vendors, including MC Surfaces, Builders Choice Cabinets and Cepeda Drywall, provided discounted — even free — goods and service. In turn, M/I Homes matched what was offered. Once the house was completed, M/I Homes Houston, along with trade partners, marketed the property like they would any other inventory home with one difference: a large sign advertising that the home was being built specifically to promote cancer research. Before long, a buyer was interested and moved forward with purchase.

With that sale, closing at the end of this month, M/I Homes is expected to have raised an estimated total of more than $500,000 for Pelotonia in 2021. Of that substantial contribution, Pelotonia will directs 100% of every dollar to Ohio State University’s James Cancer Hospital Solove Research Institute. “This is a big year for us,” said Kathy Delgado, vice president of sales and marketing for M/I Homes.” “Because it’s the largest amount ever contributed for M/I Homes Houston.” And as other divisions work on other charity projects, this home will remain a stand-out addition to the firm’s philanthropic mission.

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